OnDemand Education, a private tutoring firm, is planning to build another branch but this time in Cambodia by 2017. This is to aid parents who are in the middle class in preparing their kids for their chance to enter a prestigious university.
The middle class families in Cambodia and growing and they are familiar with the native language of Thailand which is Thai as well as their culture. They have learned it through the television shows they watch. Parents now have the means to fund the studies of their children in other countries such as Thailand. This is according to a statement made by Sathorn Upanwan who is the chief executive.
He also added that the recent regulations in Cambodia have paved way for international schools as well as foreign tutoring services to build their institutions there.
OnDemand is now busy looking for business partners in order for them to branch out in Cambodia.
The Cambodian students will have a curriculum that will focus on two languages, the native Cambodian and English which will be taught with the help of the specially designed curriculum of OnDemand.
Mr. Sathorn expressed that parents have the same goals be it in Thailand or in Cambodia, especially those who are in the wealthier class and that is to see their children get the best education they can. It is an opportunity for the children to land a good job in the future. He added that OnDemand, as of the moment, is also carrying out a feasibility study regarding the probability of building another branch in Myanmar.
Thailand is now facing a major issue which is the decline of birth rate and more and more families prefer to have one child only, majority of the parents are looking for schools in the primary and secondary level that can offer English programs. This is now one of their top most priorities especially to those who can afford to send their kids to school.
As more and more kids are being sent to school, there are now more opportunities for those who wish to teach in Thailand especially the English language.